Harnessing Addis MICE potentials!

Addis Ababa, the vibrant capital city of Ethiopia, has emerged as a promising destination for Meetings, Incentives, Conventions, and Exhibitions (MICE). With its rich historical and cultural heritage, strategic geographical location, and... Read more »

Promoting diversity towards attracting more tourists!

Ethiopian Nations, Nationalities, and Peoples Day is an annual celebration that highlights the cultural diversity and rich heritage of the country. This day provides an opportunity to promote tourism by showcasing the... Read more »

Quality hospitality service: Key to thriving tourism industry, economic growth

The tourism industry heavily relies on the provision of high-quality hospitality services for its success. In today’s competitive global market, simply having beautiful destinations is not enough to attract and retain tourists.... Read more »

Discover the new face of Addis Ababa!

Currently, Addis Ababa is gaining new tourist attractions, hotels, touristic services, among others that enable the city to become more preferable among the international tourists. Are you looking to immerse yourself in... Read more »

 Great Ethiopian Run key to stimulating tourism

Ethiopia, a land brimming with breathtaking natural wonders, a storied past, and a vibrant cultural tapestry, beckons adventurous travelers from far and wide. From the majestic peaks of the Simien National Park... Read more »

 Tourism sector cooperation to boost tourists’ inflow, elevate ties

Currently, the tourism sector has become a new chapter of global integration. The sector embraces huge potentials to integrate people across the globe. It immensely contributes to facilitate political, economic, social, and... Read more »

More efforts to harness conference tourism potentials

Ethiopia, being headquarter to numerous international and regional organizations has a potential to generate more income from conference tourism. Following this, the country has become more competitive in the sector through attracting... Read more »

Effective marketing strategy to harness tourism potentials

Ethiopia with its new tourism motto “Land of Origins” is known with numerous exclusive tourist attractions in the world. The county has a potential to increase the number of international tourists inflow... Read more »

Activating tourism investments via exhibition

In recent years, numerous tourism projects have been inaugurated across the country. The tourism projects are solely undertaken by the government. Parks including Unity, Sheger, and Entoto are the leading tourism projects... Read more »

 Endeavors to attain tourism sector plan

According to tourism review data, Egypt, South Africa, Kenya, Tanzania, and Tunisia are among the top five African tourist destinations in 2023. These countries attracted the largest international tourists and generated a... Read more »